Free Sample – The Irish Renting Playbook | Ireland Renting Guide

See how Irish renters use these templates to finally get replies on Daft.ie.

You're viewing a free excerpt from The Irish Renting Playbook.
Inside the full Playbook: every proven Daft.ie message template, 15+ opening lines that get noticed, and renter-tested strategies to turn silence into viewings.

How The Daft Room Search Works

Wait 'till you hear this… The average listing on Daft gets over 150 responses. And if you're searching for an apartment or house during busy times (summer or winter) then it'll be even more.

"Sorry for the delay! I had over 200 people respond to my ad and I'm overwhelmed. Gonna have to spend the next week trawling through the email but I'll get back to you if you seem like a good fit."

- Actual response from a landlord

So you get it, it's a shit show and crazy competitive. Probably more competitive than you thought. When I began applying to places I thought there'd be like 10 or 20 but I was way off since it's actually in the 100's.

Here's the worst part about not hearing back after sending an email: it's not because you're a boring person or not a good fit with the potential roommate...

It's because you (like most) are shite at communicating through email.

The Typical Email

95% of every single email will look JUST like this:

Subject: Generic Reply to Room

Your apartment sounds great! Hi, I'm Siobhan and I'm 28 years old, from Dublin, easygoing and fun person looking for like minded roommates. I am available to move in by September(but I'm flexible).

I work at a medical device company in the city. I am at work by 8:30 and leave around 7:30 every day.

During the week I like to keep things fairly low key, like maybe wine and cooking dinner. On the weekends I like to go out and explore the city with friends. I'd like to be mates with my roommates but it's ok if we have our own friends. I'm pretty clean but not OCD. I do like to head out but don't bring the party home. I'm very considerate and pay bills on time.

Anyway, let me know what you think!
Siobhan.

Does the email you send look or sound like that? I'd bet it does.

Your email is BORING as hell to read and plain as a digestive biscuit.

The AIDA Formula

Here's a formula that's about to change your life:

A I D A

Attention

Interest

Desire

Action

AIDA is a copywriting formula used by marketers to write emails that get responses. And it works perfectly for Daft.ie emails.

Subject Line Examples (From the Guide)

Important Insight: Daft.ie removed subject lines in 2024. Your first line of text is now your subject lineβ€”and most people waste it with "Hi" or "Your place looks great!" Learn how to make every word count.

Here are 3 proven first lines that get your email opened first:

  • βœ“ "I GUARANTEE I'm cooler than the 200+ people in your inbox..."
  • βœ“ "FREE pints for a year? OK I'm lying, but now I have your attention πŸ˜„"
  • βœ“ "You've read 100+ boring emails today, haven't you? Well, this one's different..."

The full guide includes 15+ more opening lines, plus the psychology behind why they work.

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Early Feedback

"I changed my approach based on this and got 3 viewing requests within 24 hours. First time that's happened."

β€” Early user, Dublin

"The opening lines section alone was worth it. Finally understanding why landlords were ignoring me."

β€” Reader, July 2025

"Wish I had this guide 2 months ago. Would have saved me weeks of frustration."

β€” House hunter, Cork